Leisure’s Role in Breast Cancer Awareness Month
Unless you live under a rock, you know that October is Breast Cancer Awareness Month.
Do you know someone: a friend, colleague or family member who has been diagnosed with breast cancer?
I do. Way too many.
Do you know someone: a friend, colleague or family member who has died as a result of breast cancer?
I have. Way too many.
We are surrounded by images of pink ribbons promoting the fight against breast cancer in the world of leisure. From the National Football League where players wear pink towels, shoe laces, socks and other uniform accessories, to people wearing pink clothing, or sporting pink ribbons on their cars (and windsurf sails).
“Breast cancer is the most common cancer among women worldwide and the second-most common cancer overall. In 2015, an estimated 231,840 cases of invasive breast cancer will be diagnosed in the U.S. alone. So no matter who you are or where you live, understanding breast cancer is important. But the most important thing to know is this: a diagnosis is not a death sentence. Breast cancer can be treated.”
The Susan G. Komen organization is instrumental world-wide in fundraising efforts for the research and prevention of breast cancer, as well as the advocacy and support for those afflicted.
Susan G. Komen and other cancer awareness programs continually strive to bring fundraising opportunities to communities in the form of events. These events take the form of fun-runs and walks, bicycle and motorbike rides, church events, and concerts, to name a few. Volunteering at a fundraising event is also a form a leisure.
“Whether you’re a golfer, a bowler, a chef or a runner, there’s a Komen event for you.”
Years ago, my daughter, LAM, lost her step-mother to breast cancer. LAM wanted to honor her step-mother and help raise funds for research and prevention by doing a walk for the Susan G. Komen Race for the Cure event traditionally held in April. She asked me to join her.
And the 10,000 breast cancer survivors and their families?
Happily, that day, I walked alongside way too many.